Scientists tested beverages containing the syrup and found high levels of reactive compounds that previous studies have found have the potential to trigger cell and tissue damage which can cause diabetes. Read More
Skinny Kitchen By The Next Idea
INTERNATIONAL RESTAURANT CONSULTANTS, THE NEXT IDEA, PRODUCE TWO NEW FAST CASUAL DINING ESTABLISHMENTS:
LA-BASED, “SKYNNY KITCHEN,” SERVING FOOD UNDER “500 CALORIES”&
UAE’S “PRESSMAN’S,”A UNIQUE NEW AMERICAN SANDWICH SHOP IN DUBAI
Consultation Included Concept Development, Restaurant Design, Culinary development,
Human Resources And Execution
WOODLAND HILLS, CA– The Next Idea—the largest international restaurant concept consulting firm in the world with offices in Los Angeles, Dubai and India—have recently produced two brand new fast-casual dining concepts: Los Angeles’ Skynny Kitchen and United Arab Emirates (UAE)’s Pressman’s, located in the international business area of Jumeriah Lake Towers.
Pressman’s (www.pressmans.com), the first to open, was launched in Dubai on November 3rd (World Sandwich Day). The concept for Pressman’s harkens back to the early 19th century when sandwiches were first introduced to America. Roadside kiosks and small cafes served sandwiches to customers wrapped in newspapers. People would often meet up over a sandwich, only to find themselves embroiled in conversations about the newspaper headlines. come up with The concept of these newspaper-wrapped sandwiches to come up with generated the name of “Pressman’s,” naming the restaurant’s sandwich makers “pressman” as they press hot, made-to-order, panini-style sandwiches (or “presses”). Read More
Consumer Evolution for Organic and Natural continues in America
Free-range eggs aren’t ‘free,’ but are they worth it?
By Mercedes Chiprut, Partner The Next Idea
Improve your management style over lunch
Who knows best how well you’re performing as a manager? Your employees, that’s who. But getting them to speak or write freely on the subject can be difficult. Especially if you run a small department, anonymity is crucial to them. So make it pleasurable instead of a chore for your team. Send them out to lunch together annually or twice a year—on the company’s dime—and instruct them to talk about your management skills. Read More
Loyalty programs in restaurants: Aprimary customer engagement platform
Loyalty programs designed to reward loyal customers with unique and customized benefits and at the same time to maintain a long standing [mutually rewarding] relationship. According to a recent survey held on loyalty program memberships for restaurants, it was revealed that on average each family affiliates to, on average, 18 loyalty programs. Compared to 20 years ago where reward programs were mainly Air Miles, it is evident the importance of loyalty programs and the ever increasing popularity of this strategy. Read More
Menu Marketing
According to restaurant consultants interviewed by Restaurants USA magazine, re-designing your menu can improve your sales on average from 2 to 10 percent.
Use the methods below to achieve a more profitable menu. Read More



