THE CHILDHOOD OBESITY QUESTION

The Childhood Obesity issue is a fascinating subject that appears to be somewhat mis-understood at core level. For instance, clearly an enhanced exercise regime will represent a huge advantage in dealing with obesity, however it will be far less effective if our children just go to McDonalds afterwards. For instance, did you know a 75-pound kid would have to walk 8 hours and 55 minutes to burn-off a Whopper with cheese?…and that doesn’t include the fries and Coke the kid probably would also buy.

If this kid added fries, it would add another 2 hours and 41 minutes of walking. And the Coke to wash it down adds another 1 hour and 21 minutes of walking. That’s more than 10 hours total of walking! Whew. Read More

Turning the Clock Back With the Farm to Table Movement

There’s no better example than the rise of the farm to table movement to prove that the world is indeed round. As the reality of global warming and climate change hits home, weno longer want to be responsible for food on the table that comes with a big helping of carbon emissions – as in frozen foods shipped across the country or even across the oceans.  People now want organic and sustainably grown produce that is grown in nearby farms, if not in their own backyard.

Until the early 20th century, most of the food purchased and consumed was grown locally, within a radius of 50 miles or so. Then urbanization, technology advances and globalization shifted the balance from rural farms and the growers to large retailers who could ship in fruits and frozen foods from anywhere in the world. It killed small farmers and hastened up the growth of mega cities with massive transportation hubs and infrastructure.  Read More

Loyalty programs in restaurants: A primary customer engagement platform

With consumer eating out habits changing, competition is yet again expanding across previous borders. One of the primary marketing platforms, restaurants are adopting, is Loyalty programs.

Loyalty programs designed to reward loyal customers with unique and customized benefits and at the same time to maintain a long standing [mutually rewarding] relationship. According to a recent survey held on loyalty program memberships for restaurants, it was revealed that on average each family affiliates to, on average, 18 loyalty programs. Compared to 20 years ago where reward programs were mainly Air Miles, it is evident the importance of loyalty programs and the ever increasing popularity of this strategy.
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2012 Eating out trends – India

Fast food and eating out has dramatically grown in India. The advent of the technological economy and the adoption of modern life in India is fast contributing to this growth.

The market is dominated by global players

Fast food is one of the world’s fastest growing food types. India is seeing rapid growth in the fast food and restaurant industries. It now accounts for roughly half of all restaurant revenues in the developed countries and continues to expand. The trend is radically changing the way people eat in India. Read More

FRESH SUMMER RECIPES

It is no secret that bakeries, frozen yogurt, and specialty sweet shops are opening up in unprecedented numbers world wide. What used to be an afterthought on restaurant menus, dessert, is now a major market in the restaurant industry.

The Next Idea [Los Angeles based Restaurant Consultants],has developed countless dessert recipes that showcase everything from traditional tastes to modernist techniques.

We predict the next wave of dessert trends hitting restaurant menus to be a hybrid of nostalgic flavors and contemporary presentation. Culinary terms like deconstructed, reconstructed, and molecular gastronomy will no longer be limited to the savory side of menu development.  Read More

INDIAN FOOD

INDIAN FOOD IS COMING – NAMASTE!

Grills ablaze with sizzling steaks over smoldering charcoals – the quintessential sights, smells, and sounds that ring in the start of summer. Memorial Day is no exception, when more Americans barbeque outdoors than any other holiday with the exception of the 4th of July. Both occasions are prime opportunities to showcase unique grilling recipes for family and friends.

                Indian Foodis making its way into the culinary mainstream. The Next Idea Restaurant Consultants,  predicts this emerging flavor trend to pop up throughout restaurant menus everywhere. Curries, Naan bread, and Raita-like yogurt dips are Indian cuisine staples that will be popular menu items as this forthcoming trend gains industry momentum. Read More

Mediterranean diet

What is the next phase in healthy eating?

According to Robert Ancill, President of The Next Idea, Los Angeles based Restaurant Consultancy consumers are taking increasing interest in Mediterranean cuisine.

In 2007, The Journal of the American Medical Association reported, a combination of the Mediterranean diet, moderate exercise and drinking, and no smoking can

lower mortality rates by 65 percent. Read More

The effects of Soda

Researchers at Rutgers University have found drinking soda which contains high-fructose corn syrup could contribute to the development of diabetes, especially in children.

Scientists tested beverages containing the syrup and found high levels of reactive compounds that previous studies have found have the potential to trigger cell and tissue damage which can cause diabetes. Read More

Why are we hearing so much about obesity?

Headlines scream it, marketers cash in on it, even employers are making a to-do about it. Americans need to lose weight. Robert Ancill, CEO of Food Consultancy The Next Idea, says: “Here’s the skinny: From 1980 to 2004, the rate of obesity doubled in the United States. Over the 2005–2006 period, more than a third of the U.S. population was obese, which translates into more than 72 million Americans struggling with significant weight problems, according to the National Center for Health Statistics”. Read More